Six domains, three levels
IPMERC, WRIOC, FAB, Business Development, Agency operations, Mindset. Foundations, Intermediate, Expert. Curriculum, not a library.
Structured recruitment training programs by domain and level
Three levels (Foundations, Intermediate, Expert) across six domains. A junior consultant ramps from a first cold call to senior agency operations in one ordered curriculum.
In the app
Programs
- Six domains, three levels
- Stable program references
- Canonical opening per program
- Practice exercises per level
Programs are the spine of the platform. Each one is a self-contained curriculum with a clear outcome, an audience, and a sequence of sections that build on each other. New consultants follow Foundations programs first; mid-career consultants drop into Intermediate; senior consultants and agency owners take Expert.
Six domains cover the full recruitment job: IPMERC (the six-phase sales call), WRIOC (objection handling), FAB (translating services into buyer benefits), Business Development (client acquisition), Agency operations (running a desk), and Mindset (the psychology behind consistent activity). A team can train in any order, but the path is laid out so nothing is skipped.
Each program ships with a canonical opening, practice exercises, optional live-training notes, and links into the knowledge base. Managers can assign a program to a cohort and track who finished what, with completion data feeding into team scorecards. Independent operators can run the whole catalogue alone, in their own time, and self-score.
What's in it
Stable program references
Each program has a fixed reference a trainer can point at across cohorts and offices, so onboarding stays consistent.
Canonical opening per program
One reference answer that opens every program. Read it once, and the rest of the program builds on it.
Practice exercises per level
Foundations programs have the gentlest exercises. Expert programs have agency-operations scenarios with real budget and team trade-offs.
Cohort or solo
Assign a program to a group with a deadline, or work through it alone at your own pace. Both modes track progress.
Visible ramp-up
Managers see exactly where each consultant stands in the curriculum. No 'we trained them' without evidence.
Frameworks inside
IPMERC
Multiple IPMERC programs from Foundations through Expert covering call opening, probe, match, expand, and close. Each program teaches one phase in depth.
WRIOC
Foundations introduces the objection-handling pattern. Intermediate trains the most common recruitment objections with scored scenarios.
FAB
FAB programs cover translating recruitment services into buyer-specific benefits. Paired with practice exercises so the technique applies on real deals.